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	<title>Comments on: What would have made the &#8216;perfect&#8217; Pick &#8216;n Pay logo redesign?</title>
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	<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/</link>
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		<title>By: Traditional graphic designers, endangered species of modern day - Mokokoma Mokhonoana</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-4892</link>
		<dc:creator>Traditional graphic designers, endangered species of modern day - Mokokoma Mokhonoana</dc:creator>
		<pubDate>Mon, 01 Mar 2010 08:15:04 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-4892</guid>
		<description>[...]  The ignorance of a branding strategy was shown by how most graphic designers&#8217; criticism on Pick &#8216;n Pay&#8217;s rebranding efforts, way too much focus and commentary was put only on the beauty (or lack [...]</description>
		<content:encoded><![CDATA[[...]  The ignorance of a branding strategy was shown by how most graphic designers&#8217; criticism on Pick &#8216;n Pay&#8217;s rebranding efforts, way too much focus and commentary was put only on the beauty (or lack [...]]]></content:encoded>
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		<title>By: Mokokoma Mokhonoana</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-249</link>
		<dc:creator>Mokokoma Mokhonoana</dc:creator>
		<pubDate>Wed, 15 Oct 2008 14:31:03 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-249</guid>
		<description>Lilly, 

I think &lt;em&gt;Pick &#039;n Pay&lt;/em&gt; couldn&#039;t have possibly produced a logo redesign that everybody will praise, thanks for sharing your views.</description>
		<content:encoded><![CDATA[Lilly, <br />
<br />
I think <em>Pick &#8216;n Pay</em> couldn&#8217;t have possibly produced a logo redesign that everybody will praise, thanks for sharing your views.]]></content:encoded>
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		<title>By: Lilly Web</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-237</link>
		<dc:creator>Lilly Web</dc:creator>
		<pubDate>Fri, 26 Sep 2008 10:30:15 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-237</guid>
		<description>I have to say that they did come up with a really nice logo, its so nice to have the change and its a good one</description>
		<content:encoded><![CDATA[I have to say that they did come up with a really nice logo, its so nice to have the change and its a good one]]></content:encoded>
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		<title>By: Carmen Brander</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-228</link>
		<dc:creator>Carmen Brander</dc:creator>
		<pubDate>Tue, 16 Sep 2008 23:10:51 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-228</guid>
		<description>The old logo was absolutely hideous. I don&#039;t know what took the food giant so long to redesign - very Std 3. Trust that the old &#039;designer&#039; has opted for a new career in car sales.

New logo is a huge improvement. Nothing to rave about, but ok. We&#039;ll all get used to it. Let&#039;s hope they don&#039;t wait 30 years before they redesign.

The other concept looks good, but is in fact too edgy and harsh for the image the company is probably trying to put out there. They needed something softer and more approachable.</description>
		<content:encoded><![CDATA[The old logo was absolutely hideous. I don&#8217;t know what took the food giant so long to redesign &#8211; very Std 3. Trust that the old &#8216;designer&#8217; has opted for a new career in car sales.<br />
<br />
New logo is a huge improvement. Nothing to rave about, but ok. We&#8217;ll all get used to it. Let&#8217;s hope they don&#8217;t wait 30 years before they redesign.<br />
<br />
The other concept looks good, but is in fact too edgy and harsh for the image the company is probably trying to put out there. They needed something softer and more approachable.]]></content:encoded>
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		<title>By: lebogang nkoane</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-221</link>
		<dc:creator>lebogang nkoane</dc:creator>
		<pubDate>Thu, 04 Sep 2008 17:36:23 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-221</guid>
		<description>*penny drops --- I&#039;ll stop pretending I know anything about design --- sticking to coding.

(design)?0:1;</description>
		<content:encoded><![CDATA[*penny drops &#8212; I&#8217;ll stop pretending I know anything about design &#8212; sticking to coding.<br />
<br />
(design)?0:1;]]></content:encoded>
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		<title>By: Mokokoma Mokhonoana</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-220</link>
		<dc:creator>Mokokoma Mokhonoana</dc:creator>
		<pubDate>Thu, 04 Sep 2008 17:15:47 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-220</guid>
		<description>Lebogang,

&quot;...If we swap the two logos and pretend the new logo was initial design and the old logo was its redesign...&quot;

I&#039;m aware of that and the captions are for the purpose of the above scenario.

Thanks for your comment.</description>
		<content:encoded><![CDATA[Lebogang,<br />
<br />
&#8220;&#8230;If we swap the two logos and pretend the new logo was initial design and the old logo was its redesign&#8230;&#8221;<br />
<br />
I&#8217;m aware of that and the captions are for the purpose of the above scenario.<br />
<br />
Thanks for your comment.]]></content:encoded>
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		<title>By: lebogang nkoane</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-219</link>
		<dc:creator>lebogang nkoane</dc:creator>
		<pubDate>Thu, 04 Sep 2008 16:19:00 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-219</guid>
		<description>pssst: is the new logo captioned: &quot;old logo&quot; and vice versa (in the picture you provided) a pun?

I never liked PnP --- don&#039;t care what they do with their brand --- i do hope though with the &#039;new change&#039; their stores will be less dirty.

*retreats</description>
		<content:encoded><![CDATA[pssst: is the new logo captioned: &#8220;old logo&#8221; and vice versa (in the picture you provided) a pun?<br />
<br />
I never liked PnP &#8212; don&#8217;t care what they do with their brand &#8212; i do hope though with the &#8216;new change&#8217; their stores will be less dirty.<br />
<br />
*retreats]]></content:encoded>
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	<item>
		<title>By: Mokokoma Mokhonoana</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-218</link>
		<dc:creator>Mokokoma Mokhonoana</dc:creator>
		<pubDate>Thu, 04 Sep 2008 09:12:15 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-218</guid>
		<description>Richard and Lilly web,

It&#039;s interesting to have comments from people who are happy with the new redesign.

Thanks for sharing your views.</description>
		<content:encoded><![CDATA[Richard and Lilly web,<br />
<br />
It&#8217;s interesting to have comments from people who are happy with the new redesign.<br />
<br />
Thanks for sharing your views.]]></content:encoded>
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		<title>By: Lilly Web</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-217</link>
		<dc:creator>Lilly Web</dc:creator>
		<pubDate>Thu, 04 Sep 2008 09:00:03 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-217</guid>
		<description>I have to agree with Richard Catto, I too like the new Logo</description>
		<content:encoded><![CDATA[I have to agree with Richard Catto, I too like the new Logo]]></content:encoded>
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		<title>By: Richard Catto</title>
		<link>http://mokokoma.co.za/what-would-have-made-the-perfect-pick-n-pay-logo-redesign/#comment-216</link>
		<dc:creator>Richard Catto</dc:creator>
		<pubDate>Wed, 03 Sep 2008 17:07:49 +0000</pubDate>
		<guid isPermaLink="false">http://mokokoma.co.za/?p=193#comment-216</guid>
		<description>The new logo is more hip and modern.

I especially hate the first empty black block on the old logo.

Leaving out the dot over the i and the &#039; on the n was a good choice. The final design is pleasing to my eye.</description>
		<content:encoded><![CDATA[The new logo is more hip and modern.<br />
<br />
I especially hate the first empty black block on the old logo.<br />
<br />
Leaving out the dot over the i and the &#8216; on the n was a good choice. The final design is pleasing to my eye.]]></content:encoded>
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