http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/ Mon, 13 Feb 2012 12:09:41 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-5103 Andrew Bui Wed, 28 Sep 2011 19:19:32 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-5103 Good thinking. http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4953 Mokokoma Mokhonoana Mon, 29 Mar 2010 10:18:39 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4953 Christian, Though I understand your standpoint, I think we share opposing views as to what the role of a logo is to a brand. A logo mainly serves as a tool used to visually identity a brand that it represents, and it can not really be used to 'market' a business — It would be a bit unrealistic to expect a logo alone to win you a client. I think it is of no use for me to comment further as I disagree with the premise that "...a logo is supposed to sell..." which all your commentary is based on.
Though I understand your standpoint, I think we share opposing views as to what the role of a logo is to a brand. A logo mainly serves as a tool used to visually identity a brand that it represents, and it can not really be used to ‘market’ a business — It would be a bit unrealistic to expect a logo alone to win you a client.

I think it is of no use for me to comment further as I disagree with the premise that “…a logo is supposed to sell…” which all your commentary is based on.]]> http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4951 Christian Sat, 27 Mar 2010 23:52:35 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4951 I can get the feeling of real designers out there. But you should also know that there are also best marketer out there in the business, who doesn't pay much attention to how the logo's look, etc. But they rely on their way to attract their market through other marketing attractiveness other than logos. Hence, you're right that logos can be important to interprete company's product and services. As a marketer I only set up my strong products on trying to reach clients, stay in the business through my marketing strategies. A logo to me is like the rules I need to follow in displaying the name of the company with a nice design logo, I'm not expecting to get clients out of logos, I have that inborn skill to sell. As designers you should you understand that every business has its own market or otherwise all those companies that were mentioned here would not have started their R75 logo design. Just only understand your tagert market and stop pointing fingers at others. Check your comments and your thinking you can't push someone into buying your services by criticizing others who are trying to stay in the business. What are you into business or what? You might as well start a new development in media I'm sure your paper can sell just like a daily sun. People love gossip! LOL!
As a marketer I only set up my strong products on trying to reach clients, stay in the business through my marketing strategies. A logo to me is like the rules I need to follow in displaying the name of the company with a nice design logo, I’m not expecting to get clients out of logos, I have that inborn skill to sell.

As designers you should you understand that every business has its own market or otherwise all those companies that were mentioned here would not have started their R75 logo design. Just only understand your tagert market and stop pointing fingers at others.

Check your comments and your thinking you can’t push someone into buying your services by criticizing others who are trying to stay in the business. What are you into business or what? You might as well start a new development in media I’m sure your paper can sell just like a daily sun. People love gossip! LOL!]]> http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4624 Bob Fri, 03 Jul 2009 12:39:30 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4624 If a client tells me they can get something cheaper elsewhere, I don't stop them. More often not they come crawling back, and end up paying more than they would have in the first place. I am here to offer a quality service, not a CHEAP service!.
I am here to offer a quality service, not a CHEAP service!.]]> http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4583 Mokokoma Mokhonoana Thu, 18 Jun 2009 08:31:38 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4583 Barbara, The one thing I love about design is solving clients' challenges and in most cases the size (small) of the budget contributes in making the challenge harder – as you're required to achieve something with fewer resources. I'm open to trying to work within the client's budget, but when they start giving me the <em>"we can get it else where cheaper"</em> speech — I let go of the prospect. I'd rather work with a client that values design and my expertise but has a tiny budget than someone who affords me who is only developing a logo for the sake of having one. Thanks for sharing your views.
The one thing I love about design is solving clients’ challenges and in most cases the size (small) of the budget contributes in making the challenge harder – as you’re required to achieve something with fewer resources.

I’m open to trying to work within the client’s budget, but when they start giving me the “we can get it else where cheaper” speech — I let go of the prospect.

I’d rather work with a client that values design and my expertise but has a tiny budget than someone who affords me who is only developing a logo for the sake of having one.

Thanks for sharing your views.]]> http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4578 Barbara Wed, 17 Jun 2009 13:58:09 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4578 When a client says, "I can get a logo off the internet for $_____," I respond with, "I sure can't argue with that price. We all know what our work is worth." http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4545 A simple analogy on how much it cost to hire a graphic designer » Mokokoma Mokhonoana || Logo designer, Graphic designer and Website designer. Mon, 01 Jun 2009 17:17:00 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4545 [...] like I mentioned before, I am not of a fan of design packages. As I believe when practiced, it’s unfair to at least one of the two parties, client or [...] http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4449 Student work showcase from University College Falmouth » Mokokoma Mokhonoana || Logo designer, Graphic designer and Website designer. Wed, 27 May 2009 12:17:29 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4449 [...] that’s getting harder and harder to come by in a graphic designer nowadays — since every second person with a computer calls themselves a [...] http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4385 Shortest logo brief ever; just don't copy other logos! » Mokokoma Mokhonoana || Logo designer, Graphic designer and Website designer. Mon, 25 May 2009 12:50:16 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-4385 [...] the thousands possible design solutions presented by a community — of which, the majority of the participants are not even graphic design students, they just have a copy of Microsoft Word, Powerpoint, GIMP or a trial version copy of [...] http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-3340 Briefing questions: Help to gather as much information as possible Thu, 26 Mar 2009 10:09:54 +0000 http://mokokoma.co.za/2-reasons-why-clients-will-always-expect-to-pay-r99-for-a-logo/#comment-3340 [...] also key in helping the designer understand the project scope, which is essential for working out what the designer will charge for the [...]